01 — Free check
A quick, free check
Findable is a plain-English tool I built to help you spot common issues in how your website is set up for search engines and AI tools. It doesn’t sell anything or capture your contact information. It’s one starting point among many — you can get value from established tools like Google Search Console or Bing Webmaster Tools too — but it’s written to be readable if you’re not technical, and it explains why each issue matters rather than just flagging it.
02 — Idea Check
Thinking through a business idea?
Idea Check is a short, free self-assessment that helps you think through a business idea before you invest in it — ten plain-English questions with a printable summary you can bring to a mentor or advisor. It runs in your browser and doesn’t send your answers anywhere.
03 — Free mentoring
Free SCORE mentoring
I volunteer as a certified SCORE mentor, helping small-business owners and entrepreneurs with business strategy, digital growth, AI adoption and practical problem-solving. SCORE mentoring is free, confidential, and entirely separate from my consulting work — you can request a meeting through my official SCORE mentor profile.
04 — Context
A little context
Two shifts are worth understanding. First, search is moving from links to answers: for years the goal was to rank in a list; increasingly it’s to be a source an AI system draws on when it answers directly. Second, being understood comes before being found — machines can only recommend what they can interpret, so if your site doesn’t clearly state who you are, what you offer, and where, even a strong business can be hard for these systems to represent.
05 — Further reading
If you want the thinking behind this
I write about how AI systems read and represent organizations here. Some of it goes into the weeds, but the core idea is simple — machines can only recommend what they can clearly understand.